Sindoor Khela : To celebrate the concept of inclusivity

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Actress Urvashi Rautela who has represented the country in various beauty pageants winning maximum no of titles has also been a supermodel. She started off her career with modelling and then went on to become a successful actress in the industry.

Other than acting the actress is also quite known for her philanthropic work and at the times fashion the actress turned show stopper for designer Rohit Verma celebrating Sindoor Khela, which aimed to celebrate the concept of inclusivity. The designer showcased his collection which also supported the cause of working towards the empowerment of acid attack victims.

Talking about the experience the actress shared ‘It is always a pleasure to walk for Rohit Verma, I totally love his collection. He has an excellent understanding of what women want. And of course, being associated with such a wonderful cause makes me feel very honoured. This is a cause very close to my heart and I will continue to do contribute in whatever way I can’.

In this show, Rohit Verma spotlights acid attack victims, single, divorcee, widow, transgender, sex worker, lesbian for his new collection inspired by the Bengali festival ‘Sindoor Khela” as a part of  #NoConditionsApply initiative by Times of India.

“Fashion speaks a universal language and it is a great tool to take this initiative forward”, says Designer Rohit Verma.

His collection aims to empower women to challenge norms that lead to unfair traditions imposed on them for the last 400 years. Rohit’s collection is a celebration to their oneness, standing together, proud together. The colour palette of the collection revolves around whites & reds. He has used different fabrics like- Tussar Silk, handwoven fabrics.

When asked about his new collection in helping to eradicate social atrocities against women, he shares, “The clothes will make them feel powerful, not powerless. Usage of red & white in my collection signifies power. My collection will boost the confidence of these women to make the world their & look good while doing that’ “In the span of my career, I have had the opportunity to meet and work with some incredibly strong individuals — many of them women. It is unfortunate that a section of society is outcast by society. It is time that they proclaim their rightful place in society”.

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